共契与协同:传播学对思想政治教育的创新价值论析

Synergism and Cooperation: the Value of Communication to the Innovation of Ideological and Political Education

当前,社会信息环境发生深刻变化,信息生成、流动、传播的方式、特征都发生着深刻巨变,传播学对思想政治教育的创新具有积极借鉴价值。传播学介入思想政治教育学可能在于这两种不同知识体系之间的兼容性。思想政治教育可以视为一项以政治价值观为内容的传播活动。从研究主题上看,思想政治教育学与传播学以各自视角指向对人的关注。从研究对象看,思想政治教育活动与传播活动具有结构同构性。从传播主体上看,传播学传播类型与思想政治教育传播类型存在契合。传播学对思想政治教育理论研究具有如下理论价值:注重对思想政治教育的外部信息环境研究、注重思想政治教育信息特殊性研究、注重政治价值观传播过程研究、以及政治价值观的大众传播研究。传播学对思想政治教育的实践创新价值体现在思想政治教育理念上从"独白"走向"复调",在方法上从"灌输模式"走向"对话交流模式",在话语上从"主导性"走向"公共性"。

At present, social information environment has been changed profoundly; the information＇s generation, flow, characteristic and way of spreading change dramatically. Communication is of positive reference value for the innovation of ideological and political education. There is compatibility between the knowledge system of communication and that of ideological and political education. Ideological and political education can be regarded as a communication activity with political values as its content. From the view of research topics, communication and ideological and political education both point to personal concern on their own perspective. From the view of study object, the ideological and political education activities and communication activities are of homoorganicity. From the view of communication subject, the type of communication transmission and that of ideological and political education are of synergism. The value of communication to the theory research of ideological and political education is： pay attention to the research on the external information environment of ideological and political education; lay emphasis on studying the speciality of information of ideological and political education, the propagation process of political values and the research of political values of mass communication. In order to achieve a practical innovation value, educational ideas should be adopted： from ＂soliloquy＂ to ＂polyphony＂, from ＂implant mode＂ to ＂conversation mode＂, from the ＂dominance＂ to ＂publicity＂.