运营商大数据业务规划思路研究

Research on the Big Data Business Planning of Telecom Operators

大数据为国内运营商带来机遇的同时,也对运营商现有的业务发展模式以及运营模式提出了挑战。结合运营商业务发展现状以及开展大数据业务的驱动力进行分析,借鉴互联网公司及国外运营商的先进经验,从业务发展和业务运营2个角度讨论运营商在目前阶段如何进行大数据业务规划。

While the big data technology brings opportunities to domestic operators, it also represents a big challenge to the existing business model and operating model of domestic operators. Considering the present situation of business development and driving force in big data, the advanced experiences from several impressive Internet companies and foreign operators were borrowed. How to plan big data service in domestic operators from both the business development and business operation angles was discussed.