随机需求下信誉链融资模式研究

Study on Mode of Credit Chain Financing under Stochastic Demand

结合报童模型,从定量角度分析了当供应链中各企业未建立信誉链时,供应链总收益会受到零售商的自有资金约束,进一步验证了信誉链融资模式的可行性。此外,研究了当供应链中各企业存在信誉链融资时,建立不同形式的企业联盟对零售商的最优订购量以及供应链总收益产生的影响。

The analysis is combined with the newsboy model from the perspective of quantitative.The result shows that when the credit chain financing does not exist in the supply chain,the revenue of supply chain will be limited by its own funds,which further verifies the feasibility of credit chain financing mode.Furthermore,when the credit chain financing exists in the supply chain,the establishment of different forms of enterprise alliance would impact the retailer＇s optimal order quantity and the total supply chain profit.