摘要
为提升农业技术传播效果,针对农民能否有效获取技术信息的问题,利用实地问卷调查数据,以农户分化为前提探究不同农业经营主体的技术获知路径。研究结果表明,小规模农户倾向于选择人际传播方式获取技术,专业大户和家庭农场对网络途径较为青睐,合作经营户的技术获取途径集中于合作社内部。
To enhance the effect of agricuhural technology dissemination on farmers, aiming at problem that whether farm- ers can effectively obtain technical information, the paper carries out field survey to explore different farming technology ac- quisition channels by taking differentiation into the main premise. The results show that small - scale farmers tend to choose the way of interpersonal communication for technology acquisition; professionals and large family farms prefer network; co- operative households' access to technologies focuses on internal cooperation.
出处
《科技管理研究》
CSSCI
北大核心
2015年第4期97-101,共5页
Science and Technology Management Research
基金
国家自然科学基金资助项目"农户分化背景下需求导向型农技推广机制研究"(71273248)
关键词
农户分化
农业技术
获取路径
peasant household differentiation
agricuhural technology
acquisition channels