微媒体视域下高校思想政治教育工作新途径探析

The New Way of Ideological and Political Education Work in Micro-Media Horizon

随着科技信息的高速发展,微博、微信等"微媒体"迅速崛起,宣告了微时代的到来。"微媒体"以其强大的功能风靡学校,成为当前高校大学生广泛使用的媒介。针对微媒体视域下的高校思想政治教育工作,文章通过分析微媒体概念、特点以及如何有效地利用微媒体开展各项工作,从而探索高校思想政治教育的新途径。

With the high - speed development of science and technology information, we - blog, micro letter etc, announce the arrival of the era of micro - media. Micro - media is popular because of its powerful function. With regard to media under the horizon of the ideological and political education work, through analyzing the characteristics of the micro media concepts, as well as how to effectively carry out all work with media, this paper explores the ideological education of the new way.