摘要
汽油作为炼油企业的主要产品,供需关系的改变对企业效益产生重大影响。本文通过分析国内外汽油市场需求特点,提出了适应国际国内市场环境、以满足市场需求为中心的产销策略,来提高炼油企业的核心竞争力。
Gasoline is the main product of the refinery, the changes for the relationship of its supply and demand have a significant impact on the performance of the enterprise. This paper analyzes the domestic and international gasoline market demand characteristic and puts forward the production and marketing strategies to adapt to domestic and international market environment with meeting the market demand as the center, so as to enhance the core competitiveness of petroleum refining enterprise.
出处
《当代石油石化》
CAS
2014年第12期24-29,共6页
Petroleum & Petrochemical Today
关键词
汽油
供求格局
质量升级
gasoline, supply and demand pattern, quality upgrading