北京文化创意产业集聚区的旅游功能发展研究

A Study on the Evolution of the Tourism Function of the Cultural and Creative Industry Clusters in Beijing

本文结合案例研究和理论探讨,找出文化创意产业集聚区的旅游功能发展大体上存在从"文化创意生产集聚"到"文化创意关联服务业发展"再到"旅游休闲多元功能发展"等3个阶段。第一个阶段区域的核心功能为文化创意生产,第二个阶段为文化创意关联服务,是一种过渡状态,第三个阶段为旅游休闲服务。文化创意产业集聚区的旅游功能发展受供给、需求和外部条件等3个方面因素的影响。受不同因素的影响,文化创意产业集聚区向旅游功能演化会出现不同的模式。本文提出文化创意产业集聚区发展旅游功能应注意的问题和对策,包括做好引导和支持工作,处理好多元复合发展与平衡关系,关注798的发展危机并制定相应的产业政策等。

Through cases study and theoretical discussion, the articlefindsthat the tourism function of the cultural and creative industry clusters has generally experiencedthree stages.The first stage is ＂cultural creative production gathering＂, whose funetionis cultural creative production. The second is ＂creative cultural associated services development＂, which is a transition stage of creative culture associated services. The last stage is ＂tourism and leisure multivariate fimctions development＂, which means tourism and leisure services. The development of tourism function of the cultural and creative industry clusters is influenced by supply, demand and external conditions. The tourism function evolution will come up with different patterns under the influence of the various factors. Last but not the least,the paper points outsome problems of tourism function of the cultural and creative industry clusters, including guidance and support of this industry, relation- ship betweenmultivariate composite development and balance, paying attention to the development crisis of the 798 and formulating relevant industrial policies, etc.