中国演艺产业投融资问题及对策研究

Problem and Countermeasure of Investment and Financing in Chinese Performing Industry

文章对中国演艺产业现状进行了分析和梳理,在此基础上找寻演艺产业投融资存在的问题,指出由于演艺产业自身特点所限,对资本吸引力较弱;配套金融服务、人才缺乏,演艺市场与金融市场无法有效对接;政府金融扶持方式有待完善等问题。最后提出完善我国演艺产业投融资体系的建议。

Based upon the analysis of the current situation of Chinese performing industry, this paper discusses the problem and development trend of its investment and financing. It points out that because of its own characteristics, performing industry is comparatively weak in attracting investment, and that it is short of mating financial service and qualified personnel, and that there is no effective joint between performing market and financial market, and that the financial supporting way from government is to be perfected. In addition, it notes that in the future, the investment and financing of our national performing industry will tend to the market of tourist performing, entertainment perform- ing, and drama performing. At the end, it proposes some suggestions for perfecting the investment and financing sys- tem of our national performing industry.