浅谈广西泰式餐厅平面宣传的色彩应用

A Brief Discussion on Color Application in Graphic Publicity of Thai Restaurants in Guangxi

随着中国—东盟博览会落户广西南宁,泰式餐厅成为广西地区餐饮界新秀。但在餐厅设计方面,由于设计从业人员缺乏对泰国文化深入了解,在设计元素和色彩体系运用等方面出现不同偏差。因此,应将泰国特色色彩体系与泰式风情元素紧密结合,使异国韵味发挥到最佳,让受众感观上更直接体会到泰国社会文化,让餐厅达到最佳的视觉宣传效果。

As Nanning was designated as the permanent venue for CAEXPO, Thai restaurants turned to be a rookie in catering industry in Guangxi. However, in the case of restaurant design, there exist some deviations in application of design elements and color system due to the designers＇ lack of in-depth knowledge of Thai culture.Accordingly, we need to closely integrate Thai distinctive color system with Thai-style elements in an efforts to bring the exotic flavors to full play and expose the customers to Thai social culture, yielding the best visual publicity effects of Thai Restaurants.