互联网思维:中国传统企业实现商业模式创新的捷径

Internet Thinking: A Shortcut to Achieve Business Model Innovation of Chinese Traditional Enterprise

互联网技术的发展已渗透到了社会经济运行的各个方面,对传统的商业形态产生了深刻影响,引发了传统企业市场和竞争环境前所未有的剧变。互联网思维也成为了指导企业商业模式创新的重要理念,文章剖析互联网思维的内涵并为传统企业如何利用互联网思维实现商业模式创新提供有益的借鉴。

The development of Internet technology has already permeated every aspect of social and economic operation, and produces a profound impact to the traditional commercial pattern. These changes have caused the unprecedented upheaval to the traditional enterprise market and competition environment. Internet thinking has become the important concept to guide the enterprise doing business model innovation. The article analyzed the connotation of Internet thinking deeply and explains how to use the Internet thinking to achieve business model innovation, which expects to provide the beneficial reference to Chinese traditional enterprise.