转型企业的资金管理困惑——以中航三鑫为例

Confusion of Transforming Enterprises in Capital Management——A Case Study of AVIC Sanxin

试图探讨企业如何利用资本融资方式将"资本-技术-市场"结合起来;以资金管理理论为基础,采用定量和定性结合的分析方法;对高成本高负担的筹融资问题和技术优势如何转化为真实效益问题进行了研究,提出了股权定向募集计划等解决方案。

the paper tries to probe how enterprises combine "capital‐technology‐market" through capital fi‐nancing ;it adopts both quantitative analysis and qualitative analysis on the basis of capital management theories ;it conducts the research on how to transform high‐cost capital financing and technological advan‐tages into real benefits ,and presents solutions such as raising funds from targeted resources ;AVIC Sanxin is engaged in the glass industry ,a capital‐intensive and technology‐intensive industry .The industrial prop‐erty determines that large‐scale expansion requires capital support .Capital management is an important guarantee for capital‐intensive and technology‐intensive enterprises in production expansion ,scale forma‐tion ,and market invasion .