人寿保险市场结构、效率与绩效相关性研究

Study on Correlation among Life Insurance Market Structure,Efficiency and Performance

以结构-行为-绩效理论为基础,结合共谋假说和有效结构假说,建立若干假设,构建计量模型,分析市场结构-经营效率—绩效之间的关系。研究发现,我国寿险市场中传统的结构-行为-绩效(SCP)假说成立,市场集中度越高寿险公司能获得越高的利润;相对市场力量(RMP)假说不成立,市场份额大的寿险公司未能获得超额利润。从效率角度来看,成本效率结构(ESC)假说不成立,具有较高技术和管理水平的寿险公司未能实现较高的利润;规模效率(ESS)假说成立,更富有规模效率的寿险公司才能实现较高的利润。因此,寿险公司必须重视构建获取高质量绩效的能力,可以从市场结构和经营效率两个方面入手。

Abstract： Based on the theory of structure-behavior-perfol^nance, combined with the collusion hypothesis and efficient structure hypothesis, set up a number of assumptions, constructing econometric model, analyzed the relationship between the market structure, management efficiency, performance. The study found that Chinese life insurance market in the traditional SCP hypothesis, market concentration,the higher the life insurance companies can obtain the profit;Relative market forces （RMP）,a hypothesis is not established, market share of the big life insurance companies failed to get excess profits. Structure from the Angle of efficiency and cost efficiency （ ESC ） hypothesis, with high technology and management level of life insurance companies failed to achieve higher profits ; Scale efficiency （ESS） hypothesis, the richer scale efficiency of life insurance companies to achieve higher profits. Life insurance companies, therefore, must pay attention to build the ability to access to high quality performance, can be from two aspects of market structure and management efficiency.