微博传播视野下的大学生思想政治教育探赜

Exploration into the ideological and political education under Weibo Communication Perspective

在当前信息技术发展突飞猛进的情况下,网络传播方式也日新月异。由于网络信息交流具有快捷方便的优势,特别是微博作为新型媒体,以更加方便快捷、不受时空限制的传热越来越被大众特别是青少年群体所广泛认同与接受,微博成为当前信息交流应用相当广泛的传播媒介。所以,大学生思想教育工作也相当顺应时代要求,创新教育工作的方式方法。深入研究微博的各种特点,思考微博对大学生思想政治教育工作的挑战及其推动作用,利用微博对大学生进行思想政治教育,提高思想政治教育工作的针对性和实效性。

In the current rapid development of information technology,network communication is also changing the way. As the network of information exchange has the advantage of fast and convenient,especially weibo as a new media,with a more convenient,without the constraints of heat transfer is increasingly being recognized and widely accepted by the public,especially young people groups,weibo has become current information exchange of a wide range of media applications. Therefore,the ideological education of college students is quite conform to the requirements of the times,innovative ways and means of education. In-depth study of the various features of weibo,weibo challenge thinking and promote the role of the ideological and political education of college students,the use of weibo on ideological and political education of college students,improve the targeted and effectiveness of ideological and political education.