全球价值链视野下的我国体育器材产业升级研究

Upgrading of Chinese Sports Equipment Industry with the View of Global Value Chain

基于全球价值链视野,对我国体育器材产业发展现状进行分析。认为:我国体育器材产业以代工为主,低端切入价值链;自主研发能力不足,产品类型略显单一;以中小企业为主,缺乏品牌企业。提出:重塑生产体系,完成流程升级;完善技术种类,加速产品升级;提升环节利润,促进功能升级;强化国际接轨,实现价值链升级;寻求政策支持,提升产业竞争力。

Based on the theory of global value chain, the study analyzes the status quo of Chinese sports equipment industry. It holds that Chinese sports equipment industry stands on a low side simply as an original equipment manufacturer with the shortage of independent development and research capability, as well as a single product type. Besides, the industry mainly consists of small businesses while it is lacking in brand enterprises. Therefore the strategy to upgrade the Chinese sports equipment industry with the view of global value chain has been put forward： to reshape the productivity system; to design the process promotion; to complete the technique types; to accelerate the product upgrading; to promote the stage profit; to improve the function upgrading, to bridge the international contact; to realize the value chain upgrading; to obtain the government policy support and to improve the industry competitiveness.