摘要
随着我国钢铁工业步入新常态，钢铁企业市场营销面临更大的挑战，面对激烈市场竞争，企业必须创新营销模式，找到适合自身的发展模式，这样才能立于不败之地。
As the Chinese steel induslry entering into new normal, steel enterprises marketing faced bigger challenge. Under fierce market competition, steel enterprises must innovate marketing model and find a model fitting themselves.
出处
《冶金信息导刊》
2015年第1期1-4,共4页
Metallurgical Information Review
关键词
新常态
市场营销
挑战
new normal marketing challenge
