数字媒介时代南音文化的创新发展路径探究——基于南音受众视角

On the way of Nanyin Culture′s Innovation Development in the Digital Media Age:in view of the Nanyin′s audiences

数字媒介时代南音文化的创新发展要重视视觉＂景观＂呈现的作用,可以借助数字媒介技术创新南音表演的视觉＂景观＂呈现。实施＂全媒体＂推广,构建南音文化传播的视觉＂景观＂;进行＂全媒体＂表达,丰富南音艺术魅力的感官传达渠道。

In the digital media age,having visual＂landscape＂is very important to Nanyin culture′s innovation development.And it can be realized by digital media technology.By building the visual＂landscape＂of Nanyin culture,we can spread this culture by performing＂omnimedia＂promoting.Then by performing ＂Omnimedia＂expressing,we can enrich the sensory communication channels of Nanyin′s artistic charm.