摘要
企业自办电视节目具有直观性、亲民性和独特性等特征。要办好企业自办电视节目,就必须融入一个中心,把握舆论导向,服务于和谐稳定发展大局;注重实效,强化服务职能,促进企业重点工作任务的完成;挖掘新闻亮点,总结经验,充分展示企业良好形象;努力创新争优,打造文化精品;加强培训学习,健全工作机制,扎实推进新闻人才队伍建设。
Enterprise-run TV program features intuition ,likability and peculiarity .Getting along well with it re‐quires holding direction of public opinion to create overall situation for stable and harmonious development of the en‐terprise ,focusing on the TV program's service function to make the enterprise complete its key task ,digging news highlights to fully display its good image ,working hard to forge excellent cultural products and making steady head‐way in team construction of news talents .
出处
《江汉石油职工大学学报》
2015年第2期80-81,共2页
Journal of Jianghan Petroleum University of Staff and Workers
关键词
企业自办电视节目
新闻报道
舆论引导
Enterprise-Run TV Program
News Report
Public Opinion Guidance