摘要
微信的出现,对高校基层共青团开展工作具有重要的现实意义和实践价值。文章从微信公众平台的传播特点出发,分析微信时代共青团工作的特点与难点,通过对微信公众平台在基层共青团开展工作过程中的优势、劣势与面临机遇、挑战的分析,提出其具体实施的路径,以促进基层共青团工作的开展。
The appearance of “Wechat”, has important practical significance for the basic work of Communist Youth League in universities. By analysing the characteristics of “Wechat”, using “swot” method to study the application of “Wechat” in Communist Youth League, this article proposes several implementation measures, in order to promote the basic work of Chinese Communist Youth League.
出处
《江苏科技信息》
2015年第5期65-67,共3页
Jiangsu Science and Technology Information
关键词
微信
平台
高校
Wechat
public platform
college students work
