摘要
采用焦点小组和平衡计分卡相结合的方法,确定医学期刊核心竞争力的影响因素。采用DEMATEL方法详细分析这些指标体系之间的关联,将影响因素之间的关系分为因果关系和影响关系,为医学期刊发展战略提供支持。
Combining focus group with the balanced scorecard method, this paper identifies the factors affecting the core competitiveness of medical journals. Adopting the decision- making Trial and Evaluation Laboratory(DEMATEL) method, it analyzes the relationships among the factors and divides the relationships into two kinds, namely the causal relationship and the interactional relationship. The research results offer support for the strategy of the de- velopment of medical journals.
出处
《图书情报研究》
2015年第1期58-62,共5页
Library and Information Studies
关键词
医学期刊
核心竞争力
影响因素
焦点小组
平衡计分卡
决策实验室
medical journal
core competitiveness
affecting factor
focus group
balancedscorecard
decision making laboratory