摘要
随着大数据时代的到来,企业也正向着智慧性方向发展,如何利用好大数据是当今几乎所有企业面临的问题。找到、找准大数据应用的切入点是融入大数据时代所迫切需要迈出的重要一步。在线数据的爆发性增长,基于海量数据的存储技术、发掘技术、计算技术、剖析技术等各种技术的飞速进步,让大数据的应用形式不断创新,大数据成为当下最流行的概念之一。随着海量、细致的新数据源的呈现,将使企业可以深化发掘大数据的发展潜力,应用以往无法应用的商业信息,从而发现业务时机,并以此研发一系列新的业务应用。
With the advent of the era of big data, companies are developing in the direction toward the wisdom. How to use big data is an issue that enterprises are facing today. Finding and identifying the entry point of the big data applications is an important step into big data era. With the explosive growth of online data, the rapid progress of techniques such as storage technology, explore technology, computing technology and analysis of mass data make the application forms of big data innovating. The big data has become one of the most popular concepts. With the presentation of mass and detailed data source, the enterprises can deeply explore the potential of big data and use business information to find business opportunity and develop a series of new business applications.
出处
《互联网天地》
2015年第4期1-5,共5页
China Internet
关键词
大数据
产品应用
营销平台
文本分析
big data
application
marketing platform
text analysis