基于体验经济下的安化黑茶商业空间营造

THE DESIGN OF COMMERCIAL SPACE OF ANHUA DARK TEA UNDER THE INFLUENCE OF EXPERIENCE ECONOMY

继农业经济,工业经济,服务经济之后,体验经济已逐渐成为第四个经济发展阶段。注重体验性的消费文化催生了黑茶商业空间的体验功能。本文归纳了在体验经济影响下安化地区黑茶商业空间的内涵和独特的体验功能,并提出在体验经济影响下对于安化黑茶商业空间的设计对策。

Experience economy is the fourth development phase following agricultural economy, industrial economy, service economy. Consumptive culture has led to the experience features of modern commercial space environment. This thesis summarizes the characteristics and distinctive experiential function of experiential commercial space of Anhua dark tea environment under the influence of consumption culture. Meanwhile, it gives strategies of the design of commercial space of dark tea under the influence of experience economy.