文化产业的国际传播逻辑

Internationalizing Logics of Cultural Industries Communication

中外"文化产业"概念存在差异,文化产业在跨边界传播中面对三种国际化逻辑即:意义生产与理解的格栅、技术理性和人文理性的博弈、从"观念"的中介化到"物"的中介化,要走向理性的文化产业传播,需要关注文化产业的内容生产、公民素质的培养以及文化产业跨边界活动的新的传播景观等议题。

The article not only exposes in interdisciplinary perspective the differences of definition of Cultural Industries but also analyzes further three internalizing logics encountered by the cross- border communication of these industries： meaning- producing and understanding grill,competition between rationalities technical and humanist,and shift from the mediation of ＂ideas＂to that of ＂things＂. With reference to both these three logics and the internationalizing reality of Cultural Industries,the article points out that in order to realize a rational cultural industries communication,it is necessary to pay more attention to such subjects as content production,cultivation of citizenship,and new spectacles of cross- border cultural communication activities.