浅谈绿色物流在我国体育赛事中的应用

Application of Green Logistics in Sports Events in China

以我国体育业发展现状为基础,采用SWOT模型对绿色物流在我国体育赛事中运用的优势、劣势、机遇及威胁进行全面探讨,指出当前绿色物流在体育赛事应用中的问题,从绿色物流思想树立、绿色物流环节衔接、绿色物流技术等角度提出绿色物流在体育赛事中的应用策略。

In this paper, based on the current status of the sports industry in China, we analyzed the strengths, weaknesses, opportunities and threats of the application of green logistics into sports industry by applying SWOT model. Next we pointed out the problems existing in its application. Finally we proposed corresponding strategies from the perspective of idea establishment, linkage and technologies.