基于底层抗争的想象性报复:社会怨恨视角下的媒介暴力研究

Study on Social Media Violence from Perspective of Social Resentment:the Imagination Retaliation Based on the Underlying Struggle

当前我国正处于社会转型的重要时期,社会分层的加剧与矛盾冲突的升级使得社会怨恨情绪成为一种民间话语表达的显著特征。这种表象在网络媒体中尤为明显。大众传播媒介是当前社会生活中的重要信息载体,它应该发挥沟通信息、传承文化和促进群体和谐的作用。新闻工作者要承担把关人的责任,避免不实不当信息和言论的负面影响。在当前社会环境下,我国大众传播媒介在吸引受众、抢夺关注的大战中往往会热衷炒作或跟风报道,体现为谣言、污名化、歧视、感官刺激等报道特征的媒介暴力,加剧了信息传播的不对称,造成群体之间的偏见与误解。造成此种媒介暴力现象的直接原因是"眼球经济效益"的膨胀,深层动因还在于媒介契合底层受众在转型社会中的怨恨情绪以及由此延展的想象性报复,这也正是大众传媒不断吸引受众关注的根本原因。

China is in an important period of social transition, upgrade exacerbate social stratification and social conflicts makes resentment become salient features of a folk expression of words. This representation is particularly evident in the online media. The mass media is the important carrier of information in social life, it should play the role of the communication of information, cultural heritage and promoting the role of harmonious community. Journalists should assume the role of gatekeeper, to avoid false negative effects of improper informa- tion and remarks. However, in the current social environment, China＇s mass media in order to attract the audi- ence tend to be keen to hype or follow suit, embodied in the reported characteristics of media violence as ru- mor, stigma, discrimination and sensory stimulation which aggravate the information asymmetry and the preju- dice and misunderstanding between the groups. The direct cause of the phenomenon of media violence is the ＂expansion of the eyeball economy benefit＂, and deep motivation lies in the combination of the underlying media audience in the transitional society resentment and the extension of the imagination of revenge, which is root cause that mass media attracts audience attention.