后现代语境下自媒体给高校思想政治工作带来的挑战及对策

Challenges from We Media to Ideological and Political Work in Universities under the Context of Post-Modernism and Countermeasures

后现代语境下自媒体凭借交互强传播快的特点,为用户提供了广阔的获取和传播信息的空间,但同时也对高校和教师的权威地位、思想政治教育内容提出挑战,使传统思想政治教育模式受到冲击和颠覆。如何利用好自媒体这把双刃剑?必须要转变教育观念,与学生平等对话;依靠现代信息技术,重塑教育者形象;开辟思想政治教育新空间,当好网络"把关人";加强理论引导,提升学生媒介素养;重视并利用好高校中"意见领袖"。

We Media with its fast spread and strong interaction of in the Post-modern context provide users with a broad space acquisition and dissemination of information, but challenges to the authority of the university and teachers, and to the political and ideological education attack and break the traditional model of political and ideological education. How to make good use of this double-edged sword from We Media？ We are supposed to change our education concept, to have equal dialogue with students, rely on modern information technology to reshape the image of educators ; to open up new space for political and ideological education and become a good network ＂gatekeeper＂ ;to strengthen the theoretical guidance and enhance students＇media literacy;attach great attention and make good use of University ＂opinion leaders＂.