摘要
本文分析了"大山鼎"高山蔬菜品牌建设现状和存在的问题,总结了该品牌"五大平台"建设的基本做法,提出了"大山鼎"品牌建设的发展思路和规划目标,对恩施州乃至整个西南山区高山蔬菜产业实现跨越式发展具有重要意义。
This paper analyzed the “Dashanding”mountain vegetables brand construction present situation and problems, and summed up five platforms of brand construction. Above all, we put forward the development ideas of“Dashanding” brand construction and planning objectives in Enshi which will promote the development of high mountain vegetable industry of Enshi even the entire southwest mountainous.
出处
《中国果菜》
2015年第4期79-81,共3页
China Fruit & Vegetable
关键词
高山蔬菜
品牌建设
发展途径
Mountain vegetables
brand building
development ways
