摘要
多年来,水稻已经成为越南出口创收外汇的主要农产品,但由于许多客观及主观因素导致越南未发挥好大米出口的潜力,在世界市场上没有自己的品牌,出口总量逐年增加,收回利润却不高。在该情况下,本文通过总结越南大米生产与出口现状,运用SWOT分析法得出越南大米的出口优势、劣势,同时预测未来该产业所遇到的危机和机会,以此对如何提高越南大米的市场竞争力,为如何实现成为全球最大大米出口国的梦想等问题制定可行性的解决方案。
These years, the exporting rice plays an important role in Vietnam foreign exchange agricul- tural products. Due to many objective and subjective factors, Vietnam neither has developed its full potential as a rice exporter nor has been able to create its own rice brand, the exported rice total is in- creasing gradually but the profit is not high at the same time. In this current state, throughout figures from state of products and exporting rice in Vietnam and combination of the SWOT analysis method to classify the weakness and strength about it, and prediction of the opportunities and difficulties where this field will be encountered in the future, we will build the method to solve those problems to make sure how to increase the market competitiveness and make the dream about how to become a biggest country of rice exporter all over the world become ture.
出处
《云南农业大学学报(社会科学版)》
2015年第3期34-38,共5页
Journal of Yunnan Agricultural University(Social Science)