高职专业建设模式创新探索与研究——以建立市场营销类专业对接生活服务区实训基地为例

The Exploration and Study of Higher Vocational Major Construction Mode Innovation

借助校园生活服务区实训基地建设,采用市场营销类专业学生全员轮换岗位实践模式,从服务教学、满足学生专业实习实训需要出发,打造以学生实习实训为主体,服务全院师生的具有高职创新特色的生产性专业实践基地。

Based on the training base construction of campus life service area, using full rotation post practice mode of marketing majors, from serving the teaching and satisfying students＇ professional practice and training needs, it builds the productive professional practice base with students as the main body, serving teachers and students with higher vocational innovative features.