征婚广告中合作性及非范畴化倾向的语用生态理据

Pragmatic-Ecological Study of Cooperativeness &Decategorization in Youth Courting Ads

文章运用实证研究方法考察了城市男女青年在征婚广告中的"合作性"特点,以此透视城市化进程中语言使用的非范畴化倾向。结果发现:第一,就语言使用来看,男青年比女青年更具合作性,这与传统性别-语用的交叉研究结果不同。第二,从合作判断来看,男女青年合作与否不是一个简单的二元逻辑区分,而是一个依据合作准则相关影响因素的权重进而做出的概率性判断。

The paper here intends to carry out the cooperativeness of both genders in Chinese courting ads from a pragmatic perspective. As a result, the following research findings are concluded：first, male is more cooperative than female with regard to Chinese language use, which is discrepant from the previous studies about English;second, the cooperativeness is not a binary judgment between two genders according to our em？pirical data, rather it is a stochastic one where the four maxims of Cooperative Principle are constraining each other dynamically.