归化异化策略下的旅游公示语英译——从河南三大世界文化遗产谈起

The English Translation of Tourist Public Signs under the Strategy of Domestication and Foreignization——A Case Study of the Three World Cultural Heritages in Henan Province

旅游公示语的英译涉及到文化的传播和服务外国游客的目的。现在对旅游公示语的研究主要集中从生态翻译角度、功能目的论角度等解析公示语英译中遇到的问题及解决办法。结合河南三大世界文化遗产的公示语,讨论归化异化在公示语的英译中的作用,及对规范旅游景区的公示语提出可行的建议。

The English translation of tourist public signs aims at the spreading of culture and providing services for foreign tourists. The present research mainly focuses on the analysis of problems in the Eng-lish translation of public signs and the solution from the perspective of eco-translation and the Skopos theo- ry. The paper attempts to discuss the role domestication and {oreignization play in the English translation of tourism public signs by taking the example of public signs in the three world cultural heritages in Henan provine. Moreover, the paper makes practicable proposals to regulate the English translation of tourist public signs.