摘要
随着智能手机、PAD等便携设备的大量应用,移动电子商务得到了快速发展。本文采用灰色关联度分析对我国移动电子商务交易规模影响因素进行分析,提出了促进移动电子商务交易规模提升的对策和建议。
with the large number of application of intelligent mobile phone,PAD and other portable devices,mobile e-commerce has been rapid development. This paper adopts the determinants of the size of the transaction of mobile e-commerce in China by analysis of grey correlation degree analysis,put forward to promote mobile e-commerce transaction scale promotion countermeasures and suggestions.
出处
《南阳理工学院学报》
2015年第3期39-42,共4页
Journal of Nanyang Institute of Technology
关键词
移动互联网
移动电子商务交易规模
灰色关联度分析
mobile Internet
the scale of mobile electronic commerce transaction
grey correlation degree analysis
