从传统研究模式穿越到大数据“星际”

Transform from the Traditional Market Research Mode to the Big Data Mode

大数据通过多维化的研究模式让我们认知了一个不同的数据探索模式,对于未来的预知和探测将是未来大数据开发的重要目标。本文通过对比大数据研究与传统市场研究模式的区别,比较分析了大数据研究与传统研究模式的互补关系,并提出如何结合二者的优势将数据研究进行深化;由于大数据模式仍然在开发和探索阶段,所以对于其研究的各项内容及方式仍旧存在不足,本文将例举大数据研究的几个主要问题并提出研究行业应当通过哪些形式合理利用大数据探索方法。

The research mode of many dimensions gives us a different way to search the data, which is resulted by Big Data. Handling the aims to foresee and search the future is an important thing for the development of Big Data. Compared the traditional market study with the Big Data, I have a conclusion on the complementary between the two methods and how to make their advantages together to deepen the investigations. It＇s normal that the Big Data lies in the original development and exploration stage so that we need to face the main obstacles and I will supply the suitable ways to make the Big Data＇s research into reality.