产品设计价值观的精准量化与分析

Accurate Quantification and Analysis of Product Design Values

目的建立产品设计价值观的量化方法体系,为产品设计的方向设定与创意产生提供精确参考与科学依据。方法通过查阅文献来研究价值观的内涵,提出产品设计价值观的概念,分析其对当前产品设计的影响与在产业化发展中的作用,通过改变罗克奇价值观量表,并以手机设计为案例调查统计法与德尔菲法,对产品设计价值观进行量化与分析,从而精确地获知创意定位与设计方法。结论设计价值观对产品开发有重大影响,对其进行量化和分析是设计决策产生的重要参考与执行依据,也是对精准化设计理论的拓展,是指导设计开展与预测设计方向的一个新方法。

It establishes the quantitative method system of product design values,provides accurate reference and scien- tific basis when set the direction and completed planning of product design. Through the methods of literature review for study on the connotation of value, it puts forward the concept of product design values, analyzes the impact on the current product design and the role of the development of industry. Finally, through improving Rokeach Values Survey, it applies the survey method and Delphy method, carries on the quantification and analysis of product design values with the case of mobile design. Design values has a major impact on product development, making quantification and analysis can be an im- portant reference and execution according when design decision making.It is also an expansion in precise design theory, and a new method to guide the design of expansion and prediction of design direction.