摘要
对我国科技期刊群体从类型定位、发展特色等角度进行分析,并结合《中国中药杂志》近年来在关键发展环节上的数次转型经历与经验体会,论证在当前新的办刊环境中,以创新思维和市场化发展理念为主导,通过在期刊发展方向、内容与质量、新媒体刊网融合、行业性平台拓展等方面实行多元化、综合性的重新定位与调整,完全有可能为期刊带来新的发展机遇和空间。
Based on analysis of the orientation and development of Chinese journals, in combination with the chances and challenges occurring in the key steps of the development of China Journal of Chinese Materia Medica, new development opportunities will be provided to China Journal of Chinese Materia Medica in terms of new environment, guidance of new ideas and market, diversified developments resulted from re-orientation, new contents, development of journal platforms, as well as the recombination of new media journals.
出处
《编辑学报》
CSSCI
北大核心
2015年第3期260-263,共4页
Acta Editologica
关键词
科技期刊
定位
转型
多元化
特色
创新
sei-tech journal
orientation
transformation
diversification
characteristics
innovation
