休闲文化视角下的夜间旅游景区开发研究——以南京夫子庙秦淮风光带为例

A Research on Night Tour Tourism Scenic Area Development under the Perspective of Leisure Culture ——A Case Study of Nanjing Confucius Temple and Qinhuai River Scenic Area

夜间旅游的休闲文化特性符合现代旅游精神,已经越来越受到旅游业界的重视,其休闲文化优势的发挥对于城市旅游具有显著的现实意义。南京夫子庙秦淮风光带是有着悠久夜游历史的景区。以此为例,通过对夜间旅游和休闲文化旅游的相关研究,分析夫子庙秦淮风光带夜间旅游存在的现状问题、并提出相应对策为景区夜间旅游发展提供借鉴。

Night tour has become increasingly important in the tourism industry. Its cultural and leisure spirit meet the need of the modem tourism, which has practical significance for urban tourism. Nanjing Confucius Temple and Qinhuai River Scenic Area has a long history of night tour. This paper takes Confucius Temple and Qinhuai River Scenic Area as an example to study night tour and leisure cultural tourism. With the theoretical research, problem investigation and analysis, we explore some problems of night tourism of the scenic area and propose appropriate measures to solve them. We hope it can provide reference to the development of night tour.