海口邮储手机银行校园推广策划

The campus promotion planning of haikou postal savings mobile phone bank

随着手机移动市场的不断扩大,各大手机银行纷纷抢滩校园这块市场。为了更好地进入并服务于学生市场,海口邮储银行在校园调研的基础上,设计了线上和线下多种校园推广方案,以期能够充分利用校园资源,提高手机银行业务的推广效果。

With the mobile phone market expanding,the major banks have vied for the campus mobile phone market.In order to give better servies to the students and enter the campus market, the postal savings bank of Haikou designed a variety of campus promotion planning online and offline which based on the investigation.This planning makes full use of campus resources, expecting to improve the mobile phone bank s business promotion effect.