大数据时代高校思想政治教育探究

A Study on Ideological and Political Education in University in the Era of Big Data

大数据时代在丰富高校思想政治教育数据信息、为高校思想政治教育提供分析素材、提高高校思想政治教育有效预判的同时,也给高校思想政治教育带来数据处理难度增大、西方网络信息霸权冲击及缺乏专业技术人才支撑等问题。为此,高校思想政治教育工作者须强化数据意识,创新数据传播方式,转变研究范式,以适应时代发展的要求。

The era of big data has enriched the data information of political education, provided the analysis materials and enhanced the effective pre-judge of political education in university. However, at the same time, the political education in university has to solve some problems such as the solution of increasing dif- ficult data, the impact of western network information hegemony, and the absence of support of profes- sional talents. Therefore, the workers of political education in university should enhance data awareness, create the modes of data transmission and transform research paradigm to answer the call of the era of big data.