论情感分享与饭店营销

The Sharing of Emotions and Restaurant Promotion

情感需求是现代饭店消费者各种需求的核心 ,饭店管理者应满足各类消费者显性和隐性的情感需求。从饭店产品的设计与促销、饭店服务到处理宾客投诉、员工培训 ,都应从情感分享出发 ,制定相应的策略和措施。

Emotional demand is the core of all the demands of restaurant customers. Restaurant managers must satisfy the implicit and explicit emotional demand of various customers. Emotional demand must be given priority to concerning the design and promotion of restaurant products, services, dealing with complaints, and staff training. This is the premise of favorable economic results and further development of restaurant.