摘要
以视觉为表现中心的平面设计已普遍存在,但随着科学技术的发展,人们的创造观、审美观不断提高,已不满足于以视觉为表现形式的平面设计。原研哉在《设计中的设计》一书中提出了"五感"理念,即视觉和其他四感(听觉、触觉、嗅觉、味觉)相互交融的设计理念,并将这一理念应用于实际的平面设计项目中。平面设计中的"五感"应用目的是为了创造多感官体验,实现平面设计的全新解读,为设计的创作和展现拓宽了道路。
It is very common that the graphic design centers on vision. However, as people’s creativity and aesthetic standard improved with the development of science and technology, people tend to be unsatisifed with the graphic which centers on vision only. The conception of“ifve senses”has been proposed in Designing Design by Kenya Hara:it is a design ideal that vision integrates with other four senses (auditory, tactile, smell as well as taste). It is advised that this conception should be applied in practicing the graphic design. The purpose of applying“ifve senses”into graphic design is to create a multi-sensory experience and have a new interpretation of graphic design to broaden road for creation and display of design.
出处
《设计艺术研究》
2015年第3期20-23,共4页
Design Research
关键词
平面设计
五感
体验
graphic design
ifve senses
experience