农业技术扩散中基于社会网络的信息传播分析

Analysis of Information Dissemination in Agricultural Technology's Diffusion Based on Social Network

介绍了农业技术组织传播的现状及大众传播的劣势,分析了基于社会网络的人际传播的可信度及社会网络中的信息成本等。

The status of agricultural technology diffusion and disadvantages of mass communication were introduced,the reliability of interpersonal communication based on social network and information cost of social network were analyzed.