保护动机理论在健康行为解释、干预与预测中的应用研究

Study on Application of Protection Motivation Theory in the Interpretation,Intervention and Prediction of Health Behavior

在生活行为方式相关疾病逐渐凸显的背景下,保护动机理论逐渐受到健康教育等领域关注。该理论以个体特征、环境因素对个体认知信息源的影响为起点,构建个体在面对威胁时的认知和决策过程,从威胁评估和应对评估两个方面,分析个体保护动机产生到保护行为采取的整个过程。本文从该理论含义、应用范围入手,关注其在健康行为领域的解释、干预和预测研究,归纳其理论模式和应用框架,为其在健康行为领域更广泛和成熟地应用及为我国认知和行为干预策略提供参考。

As diseases relating to life behavior style are becoming more and more serious, more and more attention is paid to Protection Motivation Theory in health education field. Beginning with the influence of individual characters and environmental factors to individual＇s cognition information source, this research established individual＇s cognition and decision making process when facing fear. From perspective of threaten evaluation and coping evaluation, to analyze the process of production of protection motivation and application of protection behavior. By introducing the content and application scope, this article is to focus on health behavior explanation, intervention and prediction of Protection Motivation Theory in this field. By reviewing the research domestic and foreign, to summarize the theory model and application framework, to provide enlightenments in application of the theory and intervention strategy on cognition and behavior are proposed.