高校形象设计课程建设与教学实践探析

Investigation into curriculum construction and teaching methods for Image Design in colleges and universities

从现代社会需求、就业竞争要求和学生重视情况等方面对高校开设形象设计通识课程的重要性进行了分析,着重从课程定位、课程内容、教学方法、考核方式等方面对课程教学模式进行探索性构建,并对课程改革与发展提出了几点创新性建议与措施。

This paper analyzed the importance of opening ？Image Design as a general curriculum in colleges and universi？ties from the aspects the needs of the modern society the requirements of employment competition and the attention students pay to etc. .And then the paper emphatically constructed the teaching model for exploratory from the aspects the orientation of the curriculum course content teaching methods assessment methods of the curriculum etc. . Finally some innovative suggestions and measures for the curriculum reform and development were put forward in this paper.