微时代下大学生网络舆情引导策略思考

Thoughts on the Guidance of College Students' Network Public Opinion in the Micro-era

以微博、微信等为主要传播媒介的微时代,为大学生提供了自由发表言论的场所和途径,使大学生网络舆情引导显得必要而紧迫。针对微时代下大学生网络舆情的特点,分析当前大学生网络舆情引导的意义,并对大学生网络舆情引导的有效策略进行探讨。

The micro- era which gives priority to microblog and wechat provides the college students with the place and channel to express their opinion freely, and this makes the guidance of students＇ on- line opinion more necessary and urgent. According to the characteristics of College Students＇ network public opinion in the micro- era, the author analyzes the significance of the guidance and puts forward the strategy of the guidance.