榆林市靖边县乡镇居民体育消费现状调查与分析

The Situation of Residents' Sports Consumption in Jingbian County of Yulin City

通过对陕西省榆林市靖边县乡镇居民体育消费者的基本特征的调查,了解到本县乡镇居民对体育消费的意识情况,消费目的,体育项目的选择及其体育消费的内容情况等调查资料,并对乡镇居民体育消费现状进行科学分析与论证,为相关部门开展乡镇居民体育工作提供理论依据。

Through the survey on essential features of villages＇ and towns＇ sports consumers in Jingbian county,Yulin city of Shaanxi province,the authors get villages＇ and towns＇ residents＇ awareness about sports consumption,their purpose of consumption and their choice of sports,the content of their sports consumption. In addition,this paper analyzes and proves the present situation of their sports consumption,which provides a theoretical basis for villages＇ and towns＇ sports.