综合交通运输体系优化升级对公路旅游客运业的影响

Influence of Comprehensive Transportation System Optimization on Highway Tourism Industry

"行"是联系旅游业各个环节实现旅游目的的必要手段,旅游客运业是支撑旅游业发展的重要基础之一。随着政治经济形势的不断变化,高铁线路、民航航线等一系列重点交通项目的开通,以及私家车数量的大幅增长,正在改变和影响着旅客的出行方式和旅游客运运力结构,旅游客运业面临的机遇和挑战越来越多。基于此,以浙江宁波为例调查了旅游资源基本情况、公路旅游客运基础设施情况、旅游交通出行方式情况和旅游客运线路辐射范围,分析了综合交通运输体系对旅游客运业的四个方面影响,并阐述了在上述影响下公路旅游客运市场存在的运力结构急需改善、客运枢纽有待加强、旅游客运线路辐射范围萎缩较大等问题与不足,并针对性地提出了可行的对策与建议。

＂Moving＂ is a necessary means to link all the tourism industry to achieve tourism purposes. Passenger travel industry is one of the important foundations to support the development of the tourism industry. With the changing of political and economic situation, opening and completion of high--speed rail line, civil air route and a series of important traffic projects, and the sharp growth in the number of private cars, travel means and transport structure of tourism passenger are being changed and influenced, passenger travel industry is facing more and more challenges and opportunities. Based on this, this paper takes Ningbo as an example to investigate the situation of tourism resources, highway passenger travel infrastructure, tourism travel mode and the radiation range of tourist passenger traffic lines. Four aspects of influences are analyzed, and then the existing problems and deficiency of road passenger travel market are illustrated . At last, feasible countermeasures and the suggestions are put forward.