云南省小粒咖啡产业现状及品牌建设研究

Analysis of the Arabica Coffee Industry Situation and Brand Development in Yunnan Province

论述了当前云南省小粒咖啡产业的现状,并针对该现状提出发展云南省咖啡品牌的对策与建议。

This paper first discusses the present condition of the coffee industry in Yunnan Province,and then in view of the status quo to put forward suggestions for developing Yunnan coffee brand.