网络时代遵义红色文化传播的价值及路径探析

Exploration and Analysis of the Value and Route of Red Culture in Zunyi in the Network Time

遵义红色文化既是中国革命历史发展的见证,又是珍贵的不可再生的文化资源。当代,充分利用互联网打造多元化、特色化、品牌化的遵义红色文化的传播平台,对增强遵义红色文化的价值功能和影响力、拓展思想政治教育平台和渠道,具有重大社会价值和现实意义。

Red culture in Zunyi is not only the witness of China’s revolution history, but also the valua-ble and non-renewable resource.In the contemporary time, making use of Internet to create a dissemi-nating platform for diversified, characteristic and branding red culture in Zunyi, has the significant social value and practical meaning to strengthening its value function and influence, and expand the platform and route of ideological and political education.