地域性农业生鲜电商的供应链优化研究

Study on supply chain optimization of the regional agricultural products of e-commerce

一些品类的农业生鲜产品,受现有贮运条件的制约,主要在产地周边销售,有限的需求限制了地区农业经济的发展。笔者通过对传统供应链和电商条件下供应链的分析,研究优化现有供应链的方法,通过提高供应链整体运作效率,可以打破区域限制,扩大产品需求,实现振兴地区农业生鲜产品发展的目标。

Some kinds of agricultural raw products and seafood are mainly sold around origin because of the limitation of storage condition. So we can conclude the limited demand also prevents the development of agricultural economy in a certain area. By analyzing the traditional supplying chain and studying how to optimizing it, it is quite possible to break the limitation, enlarge the demand and then realize the revitalization of the regional agricultural raw product and the seafood.