摘要
随着修辞学的发展,隐喻研究推到了空前的地位,在设计领域也被广泛运用。绿色设计是设计的未来趋势,其所倡导的理念可以借助隐喻方法更好地传达。文章阐述了隐喻和绿色设计的相关概念,分析了两者之间存在的联系性。通过设计案例,论证了在绿色设计中引入隐喻符号可以使产品语意巧妙表达,给用户带来美的感受和舒适的生活,唤起用户的共鸣,从而进一步提升产品的内在价值,达到更好传达绿色环保理念的目的。
With the development of the subject of rhetoric, metaphor is of utmost importance and widely used in thefield of design. Green design is the future trend of design. The metaphor can be better conveyed from the idea of greendesign. This paper elaborates the related concepts of metaphor and green design and analyzes the existing connections.Employing the metaphor, the product can own more denotative meanings. For audience, it can arouse the passion toenjoy. At the same time, it can express product semantics as well, which make the products more valuable. Then it canbetter express the design idea of green environmental protection.
出处
《生态经济》
CSSCI
北大核心
2015年第8期196-199,共4页
Ecological Economy
基金
教育部人文社会科学研究青年基金项目(13YJCZH286)
国家社会科学基金艺术学青年项目(13CB096)
关键词
隐喻
绿色设计
产品
metaphor
green design
product
