新兴技术企业产品创新与商业模式创新的组合对企业绩效的影响

Effect of Configurations of Product Innovation and Business Model Innovation on Performance of Emerging Technology Firms

根据创新理论、商业生态系统理论和社会资本理论构建了研究模型。分析了产品创新与商业模式创新的四种组合对企业绩效的影响以及社会资本的调节作用。采用174个新兴技术企业的样本,对模型进行了实证检验。研究发现,产品创新与商业模式创新的不同组合会有不同的绩效结果。理论和实证数据分析发现,混合策略比纯策略更加有利于提高企业绩效。更重要的是,研究发现不同类型社会关系对各类组合与企业绩效的关系有不同的调节作用。新兴技术企业应该选择混合策略而不是纯策略来提高绩效,应该根据不同的策略构建不同类型的社会关系。

This study builds theoretical model based on innovation theory, business ecosystem theory and social capital theory to inves tigate how four configurations of product innovation and business model innovation affect firm performance and also the moderating effects of social capital. This empirical research with data from 174 emerging technology firms, finds that the four configurations of product in novation and business model innovation have different effects on firm performance. The results indicates that blend tactics are more bene ficial for firm performance than pure tactic. More importantly, this study finds that two types of social ties have different moderating effects on the relationships of configurations between firm performance. Emerging technology firms should adopt blend tactics rather than pure tactic to promote firm performance, and build suitable social ties.